Target Audience

At the start of our investigation or research, we sent out surveys to teachers in school through email, about who plays different genre games and why. We were amazed by the amount of results that came in, so we predicted before we sent out the surveys that males play games more than females, but it turns out that it was females that play games more. In saying this, i am going to use this information to gather my target audience, i am aiming for females in their 30s to 50s and males 40s 60s. I want this specific audience because they survey had convinced me that adults play games more than young adults and this will help with my game. Because they can also re-connect to their roots again with my game.